( Updated: 1 October 2006)
A New Jersey man has filed a false advertising lawsuit against a manufacturer of herbal penis enlarger pills, saying the product does not fulfill its promises, the plaintiff’s lawyer said Monday. Last year in Colorado and Ohio, two similar court cases accused the manufacturers of herbal penis elnargers, VigRx and Enzyte, of falsely claiming to be able to add substantial length and girth to a penis.
All three lawsuits seek class action status and claim to represent over 1 million total plaintiffs. In the latest case, filed Jan. 21 in New Jersey state court, plaintiff Michael Coluzzi claimed he paid $59.95 for a 30-day supply of Alzare pills but “experienced no increase in penis size,” and then was unable to get the promised refund from the manufacturer (Alzare Co. of Boca Raton, Florida). Neither Alzare nor chief operating officer Scott Hammond, both named as defendants, could be reached for comment.
Coluzzi’s attorney said many men had been taken in and scamed by totally false claims that the product would add 3 inches to their penises by “very convincing” advertising, such as infomercials featuring doctors. “Males, for whatever reason, may be susceptible because of what they feel they lack. It was so believable I confirmed with an expert (that the claims were false) before I filed the lawsuit. They said they had done medical studies proving that it works.”
The ads for Alzare tablets, comprised of ginseng, yohimbe bark, L-arginine and other ingredients, guaranteed penis growth results within a week and claimed a 95 percent success rate in the more than 100,000 men who have used it, the suit said. But the Center for Science in the Public Interest filed a complaint with the Federal Trade Commission reporting the maker of Enzyte had not backed up any of its claims with real science.
Although thousands of complaints have been registered in the United States, few lawsuits have been filed because the companies appear to be "judgment proof," Mr. Coluzzi's attorney said. “They don’t have enough assets for plaintiffs to recover, and some of the defendants are fly-by-night. They close up shop after they get sued,” he said.
All three lawsuits claim that plaintiffs were unable to reach the companies for the guaranteed refunds after spending hundreds of dollars for the penis enlargers and enhancers.
Orignally Written By Reuters and MSNBC at http://msnbc.msn.com/id/6973990/
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